Executive Management

With more than 35 years of international B2B software and SaaS leadership experience across Europe, Canada, and the US, Luc has helped companies accelerate growth and expand internationally. As former CEO of SOVRA and fluent in English, French, and Spanish, Luc joins Extenda Retail to lead the company’s next phase of growth.

Henrik Nilsson is Chief Revenue Officer at Extenda Retail, responsible for the company's go-to-market functions, including Sales, Marketing and Customer Success. He brings more than two decades of international sales leadership experience to the role.

Jonas leads Product at Extenda Retail, with more than 25 years of experience in enterprise software, product strategy and go-to-market leadership. He has a passion for building products that retailers rely on every day, with a roadmap driven by customer needs and product and go-to-market moving forward as one.

Peter joins Extenda Retail as Chief Financial Officer, bringing deep experience scaling international IoT and SaaS businesses through rapid growth and M&A. Most recently CFO at Netmore and previously at nShift, he brings a strong commercial mindset and hands-on leadership to drive Extenda Retail’s strategic priorities and growth.

Shayne leads Engineering and Technology, with more than 20 years of experience leading technical teams in software development and operations. He has a passion for developer enablement, while building a strong engineering culture. Shayne is equally focused on building products that scale to meet the demands of the consumer, and building an organization that can scale to execute on the Extenda Retail product roadmap.

Lotta brings over 20 years of leading HR- and organizational development. In addition to her 7 years in the software and retail industry, she has extensive experience in senior HR management positions from finance, advisory and consulting businesses. In the role of HR Director, Lotta is focused on building a world-class team and company, with a sharp focus on a winning culture, superior leadership and value-adding performance.

David has 20 years of experience in leading positions in the Digital and Cloud Consulting industry. He has managed multinational service offerings and project deliveries to several industries. As a VP of Professional Services, David’s main focus is to ensure lifelong success for our Clients by delivering value-adding services and being a trusted advisor, having the best retail experts in the world.

Igor Van Riel is a seasoned professional with over 25 years of extensive experience developing and implementing retail software solutions in the international market. Igor currently serves as the Operations Director for Extenda’s Dutch entities. With over 15 years of dedicated leadership, Igor has consistently demonstrated the ability to lead and empower teams toward achieving organizational goals.

Johan brings over 20 years of experience bridging the gap between business and technology. At Extenda Retail, he serves as the Vice President of Client Services and leads the Corporate IT and Information Security departments. His primary focus is on building trust and care with our clients.