• Extenda Retail will deliver a virtual shopping solution to Coop Sverige AB which will be a part of the new Coop Scan & Pay customer app.
  • The cloud-based solution from Extenda Retail enables Coop Sverige AB to provide frictionless shopping experiences.
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Stockholm, Sweden, Tuesday, 21st September 2020

Global retail software company Extenda Retail will deliver its cloud-based virtual shopping solution to leading Swedish grocery retailer Coop Sverige AB (hereafter Coop Sverige). Coop Sverige has chosen Extenda Retail as a partner in its digitalization journey. One of the first products to be launched in that cooperation is Extenda Retail’s virtual shopping solution, which will be a part of the soon-to-be-launched Coop Scan & Pay customer app. The app will make it possible for customers to use their mobile phones to scan and pay for items when shopping in-store. The Coop Scan & Pay app will be launched during the fall of 2020, and the rollout will eventually include all Coop Sverige’s stores across Sweden.

Part of Extenda Retail’s ‘Hii Retail’ concept – a library of cloud-based, value-adding applications – the virtual shopping solution uses an omnichannel pricing engine that inherits pricing, offers, and promotions from Coop Sverige’s existing POS system. With the solution, the retailer can offer a frictionless shopping alternative for customers who want to shop independently or minimize time spent inside physical stores.

Additionally, the companies are continuously looking at developing the partnership and exploring other solutions that can further enhance Coop Sverige’s digital offering in the future.

Carita Weiss, Payments Manager Coop Sverige AB, says; “We are committed to creating flexible and seamless shopping experiences for our customers. Working together with Extenda Retail we can offer a new level of customer experience to our customers and further strengthen our digital presence.”

Mohit Paul, Chief Revenue Officer at Extenda Retail, says; “We are excited to roll out the Hii Retail virtual shopping solution across Coop Sverige’s stores. The solution will enable frictionless customer experiences, in this time when digital shopping alternatives are becoming increasingly important. We are honored to extend the partnership with one of Sweden’s leading grocery retailers to develop value-adding, flexible retail solutions, while simultaneously safeguarding in-store staff and customers in a time of Covid-19.”

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